INSIGHTS

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Strategies That Win Locally.

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Panoramic illustration of global landmarks and travel routes representing China outbound tourism marketing.
FEATURED INSIGHT
CHINA TRAVEL MARKETING

2026 China Outbound Travel Marketing Guide

Fixed destinations, immortal scenes: travelers are motivated by scenes and functions rather than traditional sightseeing, so content must revolve around interests.

China MarketingChina Travel Marketing
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Illustration of a professional esports stage in China with players at PCs, arena crowd, and Chinese flags under teal stage lighting.
CHINA GAME MARKETING

No License? No Problem: The 2026 Strategic Playbook for Global Games Entering China

An 8-step framework to convert latent demand in China into high-LTV players, even before a formal ISBN launch.

China MarketingChina Game MarketingGlobal Game Marketing
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Pixel-art visual of China games expanding into global markets through a portal.
GLOBAL GAME MARKETING

2026 Game Global Marketing: The Brand Breakthrough Guide

Master proven strategies to conquer the global red ocean.

Global Game MarketingBrand BreakthroughKOL + OOH
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Family on a tropical beach with INFINIS logo and Summer Vacation Marketing Strategy headline
CHINA TRAVEL MARKETING

Summer Vacation Marketing Strategy: How Overseas Brands Can Seize Opportunities in the Tourism Market

Chinese outbound summer demand is surging—here’s what the data says on family travel, mother-led planning, and full-journey marketing for overseas brands.

China MarketingChina Travel MarketingSummer Travel
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